We started Bloomit to share our experiences and insights to enable new mobility innovators to make a sustainable difference in our streets, neighborhoods and cities… by entrepreneurs, for entrepreneurs.

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Danie de Hiep — Founder

Danie is a business and marketing professional with a background at Unilever, Pepsico and consultancy firm 3MO. Danie is a result-driven entrepreneur and dealmaker with a proven track-record. An empathic team player with strong analytical skills and a focus on executional excellence and getting things done.

Danie on LinkedIn

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Niek van Exel — Founder

Niek has had a career at Procter & Gamble, Philips and Danone in various roles from marketing to general manager to board level. He was also a partner at 3MO. Niek is a real energizer with a clear focus on strategy and innovation and has been involved as an investor in various startups for several years.

Niek on LinkedIn

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Gert van Exel — Creative Strategist

Gert has more than 25 years of experience in the creative industry. For many years he was active as a copywriter in the world of communication, advertising and television. Through many projects, he evolved into a brand strategist specialized in storytelling. Since 2012 he worked with startups, empowering entrepreneurs with brand strategy, creation and execution.

Gert on LinkedIn

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Klaas Veering — Investment Manager

Klaas studied econometrics in Amsterdam and has more than 12 years of experience in financial services. He started his career at a small VC and worked for ABN AMRO for years in a variety of roles. He combines an analytical mind with a connecting personality. As a former Olympian, he is trained to bring out the best in people and teams under pressure and challenging conditions.

Klaas on LinkedIn

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Michel Hendriks — Advisor

The team is supported by Michel Hendriks. Michel is a serial entrepreneur / investor since 1995. For the past 15 years, he has focused on cleantech with e3 partners and manages a 100+ portfolio for Fûns Skjinne Fryske Enerzjy (FSFE) and the Amsterdam Climate and Energy Fund, among others.

Michel on LinkedIn